Abstract.

Music connects people through by creating a shared experience. It can also be the most crucial differentiator between a good and a bad experience. In fact, when you're at the club, a single song can make or break the night. Turns out that one single person has control over what gets played when you're getting your groove on in the middle of the dance-floor: the DJ. This could be either a great thing or a terrible mood killer. Now, as a generation that is used to having control over almost everything when they go out: what to wear, how to get where they want to go, and what they drink, how can they influence what get's played at the club?

Jukebox is an interactive solution to this problem. A bidding system where the customer can ask the DJ to play a specific song. How does it work? The customer uses the application to request a song, and in order to get the DJ's attention, the customer can back up the request with money. The more people bid on the requested song, the more likely the DJ will play it (since the DJ will get the money that in the bidding pot, only if the song is played).

Context.

A friend from Aston University approached me to come in as a design consultant to help her develop/revise a concept they had build for a startup class. The project was called: Jukebox; a mobile crowd-source bidding service where users bid on songs while out at bars, clubs, or social events. Jukebox partners with local clubs and splits profits between bar/club owners and the DJ.

The Problem

Building something that can boost activity in dance clubs.

Our High level goals were to:
1. Make it fast and simple to use
2. Appealing to a Millenials
3. Clean Design


Millenial Vision


Clean


Simple

Constraints

Although this was a prototype built for a university thesis project, it had no rush time:meaning I could take time to test out differentstyles/design patterns in order to better fitthe user flow process. Unfortunately, there wasno money. With no deadline and no budget,this became more of a personal project, one that took a back seat due to prior engagements.

The Process.

After a debriefing of the personas built for the project, my role was a bit more defined. Initial sketches were drawn, and user flow was determined.

User flow chart. October, 2018.

Designing the UI.

Since this was pretty much up to my creative flow, I chose to go for something clean. It’s a very minimalistic approach to the project, but efficient, nonetheless.
 
At the time of the design, I did not own an iPhone, so testing in Invision was the only way to make sure it worked properly.

App Mockup. October, 2018.

Before & After

VIEW PROTOTYPE

Reflections.

Coming into a project that was already started can present many challenges, specially when it doesn't have a budget. Having deadlines helps define the project/the innovation that comes with it is irrefutably necessary for creatives.

Working under pressure isn't always a good thing, but not having a due date doesn't do you any favors either. Projects must follow a development calendar in order to control design team's attention span.


Calendar Oriented


Deadlines are a Must


Revamping Designs